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Have you noticed a creator changing their strategy in 2024? What’s one thing you’d add to Bella’s playbook?
Moving away from fast-fashion hauls, Bella embraced sustainability. Her series testing "cheap vs. investment" pieces (denim, leather boots, kitchen knives) garnered millions of views. She famously stated in a January video: “I’m 26. I don’t want a closet full of Shein. I want five things that will survive a zombie apocalypse.”
What exactly did Bella talk about all year? Four recurring themes defined her narrative.
Have you noticed a creator changing their strategy in 2024? What’s one thing you’d add to Bella’s playbook?
Moving away from fast-fashion hauls, Bella embraced sustainability. Her series testing "cheap vs. investment" pieces (denim, leather boots, kitchen knives) garnered millions of views. She famously stated in a January video: “I’m 26. I don’t want a closet full of Shein. I want five things that will survive a zombie apocalypse.”
What exactly did Bella talk about all year? Four recurring themes defined her narrative.
