ASMR, which stands for Autonomous Sensory Meridian Response, refers to a tingling sensation that some individuals experience in response to certain auditory, visual, or tactile stimuli. This sensation is typically felt in the head, neck, or down the spine and is often described as pleasant and relaxing. ASMR videos, which have become increasingly popular on platforms like YouTube, typically feature gentle whispers, soft spoken words, tapping, or crinkling sounds, all designed to trigger this response.

Her most popular videos feature detailed characters such as an Office Lover , a "Jealous Best Friend," or a personal stylist.