Filmzela Now

– A major platform for Indian regional content and sports.

Naturally, Filmzela has its detractors. Chief among the critiques is the accusation of pretension. "This isn't cinema," writes one popular blogger. "It's a screensaver with delusions of grandeur." Others point out the privilege inherent in demanding two hours of a viewer’s unbroken attention. Still others call it a "hipster placebo"—meditation marketed as art house product. filmzela