Critics, however, argue that the exclusivity is elitist. "It creates a digital divide," one local librarian told us on condition of anonymity. "If you aren't terminally online or don't have the time to hunt for QR codes, you miss out on the cultural conversation." Longmint Video responded to this critique by releasing one "community access" video per quarter on DVD, left free for pickup at the Longmont Public Library. Those DVDs, naturally, became collector’s items instantly.
The "mint" in Longmint refers not to flavor, but to condition—as in "mint condition." The creators aim to capture moments of Longmont life in their purest, most pristine (yet unpolished) digital state. longmint video longmont exclusive